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Online promotion is a huge topic and this article is only intended to help you get started. I highly recommend you purchase a copy of the “Traffic Manifesto.” It is an invaluable resource in my own marketing library and comes with a 30 day plan to begin driving visitors to your pages. The manifesto will get you visitors!!!

If you are not ready to invest in theTraffic Manifesto and kick your promotion into overdrive, here are a few time-tested ways to get people to your site. Most are free (but take time and effort) and others might cost a few dollars.

  1. Visit related forums and include a link to your sales page in your signature. Then, start contributing to the forums and people will follow your link. A similar tactic is to leave comments on relevant blog articles and link back to your site. Don't spam the blogs and forums, contribute valuable information to the discussion. Otherwise, this tactic can backfire. Visit BigBoards.com to get a huge list of discussion forums covering hundreds of topics.
  2. Another tried and true method is to write a number of keyword targeted articles of 350-800 words and submit them to article directories like www.goarticles.com and www.ezinearticles.com with links back to your website in the author's resource box after the article.
  3. Create a Pay-Per-Click (PPC) campaign using Adwords, Yahoo Search Advertising, or Microsoft Adcenter to send traffic to your sales page. For more help planning a PPC campaign, study the XXX guide.
  4. Distribute a Press Release about your newly released product. There are a number of sites on the web dedicated to circulating press releases. You can use these to generate traffic by writing press releases. Sites like www.PRWeb.com and www.PRLeap.com will let you post a free release on their sites which will also get syndicated around the web. They also offer a paid service that guarantees your release will be listed on the major search engines too, but this is not required to get some traffic.
  5. Squidoo.com is one of the fastest and easiest ways to get ranked in the search engines for your chosen keywords/niche. Google loves Squidoo and quickly indexes new pages on the site. So, pick a few target keywords and build a Lens around each one. Include links to relevant resources (including pages on your own site - of course!) Then, people who find your Lens will also discover the links to your site and many will follow through and become visitors to your website. You Can Master the Power of Squidoo 100 Times Faster When a Seasoned Master Shows You What To Do...
  6. Create a topical video and release it on the major video sites like www.YouTube.com and www.Revver.com, or www.FreeIQ.com.
  7. Place online classified ads at sites like www.USFreeads.com or www.CraigsList.com.

There are dozens of options for driving traffic to your new ebook. This list barely scratches the surface of the traffic techniques available. The most important thing to do is develop a specific strategy for promoting your site and create a written plan of action. Otherwise, you will spend hours chasing after traffic here and there without building any momentum or the ability to evaluate your success.
I highly recommend the 30 Day Traffic Plan that is included with The Traffic Manifesto. It will lead you through every step of the process and create the traffic momentum you need. You can use the time you would have spent creating a promotional plan implementing this proven process.

If you choose to go it alone, make sure you do every step on the list above (number 3 is optional if you want to stick with free options.)

Promoting Your Ebook For Maximum Distribution, 5.0 out of 5 based on 1 rating

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