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In this video, Jason Heuer, associate art director at Simon & Schuster, talks about the 4 essential elements you need to focus on to create amazing book covers. Your cover needs to grab attention and convince someone to stop and read the description or download a sample chapter. If the cover doesn't communicate the essence of your book, your words will never even get a chance.

Related: How to get professional covers for your eBooks without spending a fortune on designers

4 Keys to Killer Book Covers, 5.0 out of 5 based on 1 rating

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